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Exploring Korea's Mugwort Trend: From Cafes to Skincare, Unveiling the Health Benefits of Ssuk

During my recent visit to Korea, I noticed a fascinating new trend sweeping the cafes: mugwort. This unique ingredient is appearing in everything from ice cream and lattes to rice cake/mochi wrapped around fresh strawberries-so delicious! As someone who loves exploring new flavors and wellness trends, I was excited to try these mugwort-infused treats and experience their unique taste and benefits firsthand.

Mugwort, known as “ssuk” in Korean, is a leafy green plant that has been used in traditional Korean medicine for centuries. It’s known not only for its distinct, slightly bitter taste but also for its numerous health benefits. Mugwort is rich in vitamins A, C, and E, and it’s packed with antioxidants. These properties make it particularly beneficial for skin health, as antioxidants help combat free radicals and reduce inflammation, promoting a clearer, more youthful complexion.

In In addition to its skin benefits, mugwort is known for its calming properties. It’s often used to help reduce stress and improve sleep quality. It’s also added to the soaking tubs in many Korean bathhouses to provide a soothing and relaxing experience.

If you’ve been following me for a while, you know I have been researching mugwort for many years and have already incorporated it into my skincare and body care routines. My Coconut Matcha Brightening Mask and Earth + Sea Detox Soak both include mugwort as a key ingredient, for its skin brightening and soothing qualities. .

During my visit, I tried mugwort ice cream, which had a unique, earthy flavor that was surprisingly refreshing. The mugwort latte was another highlight, offering an interesting blend of the herb’s distinct taste with creamy milk. However, the mochi, infused with mugwort, wrapped around the sweet, fresh strawberry, was definitely my favorite! 🍓🌿






*We recommend checking with a doctor if pregnant or undergoing medical complications.

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